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Microspace Communications Expands
Expert Resource Network Nationwide
Links Broadcasters to Experts on Financial, Economic,
International
and Healthcare Issues
Raleigh, NC and
NAB Show, Las Vegas – April
14, 2008 – Microspace Communications
Corporation (Microspace), a leading satellite services provider,
today announced that
its Expert
Resource Network (ERN) has added hundreds of new subject
matter experts from around the country including
Washington
D.C., Philadelphia, Atlanta and Boston. Since it was launched
in 2005, ERN has added thousands of experts
on critical
issues important to today’s consumers– from
the housing
market to banking to public health -- to top leading media
outlets including Fox News, Bloomberg, CNN,
ABC and MSNBC.
To stay competitive in today’s market,
broadcasters
need to be able to provide their viewers with the latest
breaking
news
and analysis immediately. As a result, broadcasters
have
increasingly
turned to ERN to quickly book nationally recognized experts
to discuss the economy, presidential
race,
healthcare
and other timely topics.
“The Expert Resource Network has become a very effective
tool for our broadcast customers,” said Joe Amor,
Microspace general manager. “We are committed to growing
the network
and creating
a one-stop-shop for national broadcasters to secure expert
resources for their news stories.”
For example, Dr. Anthony Atla is a leading stem cell researcher
and a part of the Expert Resource Network. As director of
the Institute for Regenerative Medicine at Wake Forest University
Baptist Medical Center, he has been successful in isolating
stem cells from human skin, expanded them in the laboratory
and coaxing them into becoming fat, muscle and bone cells.
He is contacted often by national and international outlets
for on-air briefings and interviews on stem cell research.
About ERN
ERN is
a time-saving and cost-efficient service that streamlines
the liveshot production process for news producers in
media markets nationwide. Launched in 2005, ERN now provides
subject matter experts across dozens of industries including
technology, healthcare, pharmaceutical, financial and
energy.
How it Works
By accessing
ERN, news producers can quickly and easily find thousands
of experts from almost every major university in North
Carolina including Duke, Wake Forest and North Carolina
State University in addition to the top corporations and
management consulting firms. ERN enables broadcast and
cable networks seeking subject matter experts to connect
remotely, via satellite or fiber feeds.
To locate and secure a subject matter expert, visit the
ERN portal at www.microspace.com/ern/ern_index.shtml or
contact Bonnie Southard at (919) 850-4500. Additionally,
visit Microspace at NAB 2008 at booth # C6941.
About Microspace
Microspace
Communications Corporation (Microspace), a subsidiary
of Capitol Broadcasting Company, is the leader in satellite
services for digital signage, business communications
and digital cinema. The company operates the largest
global business satellite broadcasting network with
nearly 340,000 remote links worldwide.
Microspace’s VELOCITY content delivery platform
is
available
as either a dedicated solution or as an on-demand service,
enabling
customers to easily and affordably expand bandwidth
as
their delivery needs change. Microspace is headquartered
in
the U.S. and has a presence in Europe and Latin America.
For
more information, visit www.microspace.com.
About Capitol Broadcasting
Capitol
Broadcasting Company, Inc. is a diversified communications
company which owns and/or operates WRAL-TV, WRAL Digital,
WRAL-FM, WRAL-HD2, 99.9 The Fan, Microspace, the North
Carolina News Network, CBC New Media Group and Wolfpack
Sports Marketing in Raleigh, NC, WJZY-TV and WMYT-TV
in Charlotte, NC; WILM-TV in Wilmington, NC; WRAZ-TV
and The Durham Bulls in Durham, NC; and real estate
interests including the American Tobacco Project and
Diamond View office building in Durham, NC.
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