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Dry Manhattan? Dirty Martini? Digital
Media?
Instant Access Media Taps Microspace to Deliver
Digital
Entertainment to Nationwide Bar Network
Raleigh,
NC – February 11, 2008 – Microspace
Communications
Corporation
(Microspace),
the
leading provider of point-to-multipoint satellite services,
was
selected
by
Instant Access Media to deliver i-am TV,
an
out-of-home
digital entertainment network, to the largest
neighborhood
and sports bars across the United States.
The i-am TV network features exciting out-of-home entertainment
programming and marketing messages that cater specifically
to bar patrons. The network allows advertisers to reach
the elusive 21-34 year-old demographic and provides venues
entertaining video programming that grabs the attention
of patrons.
“We are extremely excited to be working with Instant
Access Media to deliver content for their truly revolutionary
entertainment network,” said Greg Weaver, manager
of digital signage networks for Microspace. “i-am
TV represents
one of
the most innovative and impressive out-of-home digital TV
networks that is mutually beneficial
to all
parties;
advertisers, bars and patrons.”
Instant Access Media chose Microspace
due
to their impressive resume of successful and reliable digital
signage installations.
Microspace’s satellite delivery also brings flexibility,
allowing
almost
instantaneous changes to accommodate venue or advertiser.
“Microspace was the clear choice for Instant Access
Media when choosing a digital delivery platform partner
for i-am TV, “said Todd Martin, CEO at Instant Access
Media. “Microspace’s expertise has enabled us
to supply
virtually
100 percent reliable service to our growing network of more
than 200 locations in 13 cities
across
the United
States.”
Microspace’s technology powers a significant number
of North American digital signage networks. Current deployments
represent signage in nearly 10,000 locations with over 30,000
individual signage displays. Customers including Abercrombie & Fitch,
ClubCom and more rely on Microspace’s VELOCITY digital
signage
satellite
service to enhance content delivery across networks of all
sizes at affordable rates.
About Instant Access Media
Instant
Access Media, LLC, a privately held company based in Denver,
CO, operates the i-am TV network. i-am TV, an innovator
of out-of-home digital entertainment and advertising,
delivers action-packed video programming via satellite
to a network of high-definition (HD) large panel TV's
located in the country's highest-traffic Sports and Neighborhood
Bars. i-am TV offers HD quality video advertising, and
state-of- the-art satellite delivery allows i-am TV to
respond instantly to an advertiser's needs. i-am TV also
incorporates mobile technology including SMS, MMS and
live text-to-screen polling i-am TV operates in Atlanta,
Austin, Boston, Chicago, Dallas/Ft. Worth, Denver, Houston,
Los Angeles Minneapolis, New York, Phoenix, San Antonio
San Diego, San Francisco and Tampa with complete deployment
in 30 top DMA's in 2008. For more information visit http://www.i-am.tv
About Microspace
Microspace
Communications Corporation (Microspace), a subsidiary
of Capitol Broadcasting Company, is the leader in satellite
services for digital signage, business communications
and digital cinema. The company operates the largest global
business satellite broadcasting network with nearly 340,000
remote links worldwide.
Microspace’s VELOCITY content delivery
platform
is available as either a dedicated solution or as an on-demand
service,
enabling
customers to easily and affordably expand bandwidth
as
their delivery needs change. Microspace is headquartered
in
the U.S. and has a presence in Europe and Latin America.
For
more information, visit www.microspace.com.
About Capitol Broadcasting
Capitol
Broadcasting Company, Inc. is a diversified communications
company which owns and/or operates WRAL-TV, WRAL Digital,
WRAL-FM, WRAL-HD2, 99.9 The Fan, Microspace, the North
Carolina News Network, CBC New Media Group and Wolfpack
Sports Marketing in Raleigh, NC, WJZY-TV and WMYT-TV in
Charlotte, NC; WILM-TV in Wilmington, NC; WRAZ-TV and
The Durham Bulls in Durham, NC; and real estate interests
including the American Tobacco Project and Diamond View
office building in Durham, NC.
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